May 2016 - Studio Blasta were invited as part of a fundraising initiative to transform the busiest corridor in Our Lady's Children's Hospital, Crumlin into an exciting, uplifting and joyful experience.
This has resulted in the creation of 'The Magical Corridor', a site specific, original art work that is brimming with colour, fun and imagination.
This was specifically designed for the children of Crumlin's Children's hospital and the 'Superheroes' who are the staff that do such amazing and admirable work there. The printing was donated by Vision Branding who generously provided and installed the vinyl to cover the whole corridor space.
"Every day hundreds of little patients are walked or even rolled up and down this long corridor in Crumlin Hospital. It can be a bit scary for kids and stressful for parents as they head for treatment for a variety of issues from cancer to cystic fibrosis. But now, thanks to the fantastic creative talents of Anita, Bláth and Aisling of Studio Blasta and the Trojan work of Vision, this journey is joyful. They now adventure down the Magical Corridor, wondering at the colours, the characters and the Curiosity Shop. Every time they walk past they see something new. For just a few minutes they are lost in a world of imagination and fun. " - Sarah O' Suilleabhain, CMRF, Crumlin.
The bespoke creation and management of the transformation was the work of three passionate artists and designers Anita McCarthy, Aisling Conroy and Bláthnaid NíMhurchú who have recently formed the design company Studio Blasta. The scale of this project cannot be overestimated. The artists worked to create an experience that was enchanting, with the underlying aim of allowing children some respite from their challenging circumstances, and an opportunity to journey into their imaginations.
“We at Studio Blasta felt extremely passionate about this project and from our first visit to the bare walls of the Long Corridor, we jumped at the chance to transform this busy thoroughfare. We spent time researching the positive effect that artwork can have on children's recovery and the type of imagery that would be most effective. We chatted to children about our ideas, listened to their reactions and really tried to understand what would spark their imagination". - Studio Blasta